Olive Tree People, the global leader in waterless beauty, has unveiled the details behind its new campaign designed to educate U.S. consumers on waterless beauty and its role in redefining modern skincare.
The campaign images were designed to act as a reminder that beauty can be both bold and planet-friendly.
The collaboration brought together a team of 15, including designers and artists. Olive Tree People’s VP of Marketing and Communications and Director Katharina Baron, Photographer Nick Hudson, Director of Photography Max Schmige, and Director of Artistry Luis Casco teamed up with others to craft a series of images that are impactful.
Models Karolina Wallace and Maryna Linchuk embodied the campaign’s ethos of resilience, purity, and timeless beauty. Magda Lommel, co-founder of Olive Rose – the skin tint serum crafted under the umbrella company – was also on set.
In a Behind the Scenes video, Lommel touched on the hydrating power packed into Olive Rose products.
All aspects of the campaign underscored the belief that beauty and what is good for the planet can coexist.
The campaign images were designed to act as a reminder that beauty can be both bold and planet-friendly.
The collaboration brought together a team of 15, including designers and artists. Olive Tree People’s VP of Marketing and Communications and Director Katharina Baron, Photographer Nick Hudson, Director of Photography Max Schmige, and Director of Artistry Luis Casco teamed up with others to craft a series of images that are impactful.
Models Karolina Wallace and Maryna Linchuk embodied the campaign’s ethos of resilience, purity, and timeless beauty. Magda Lommel, co-founder of Olive Rose – the skin tint serum crafted under the umbrella company – was also on set.
In a Behind the Scenes video, Lommel touched on the hydrating power packed into Olive Rose products.
All aspects of the campaign underscored the belief that beauty and what is good for the planet can coexist.
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