L’Oréal Groupe announced the completion and grand opening of its new North America Research & Innovation (R&I) Center in Clark, New Jersey.
This marks a significant milestone in the company’s 70-year history in the United States and reaffirms its economic and workforce commitment to the market.
As part of L’Oréal’s global R&I ecosystem, the Center complements R&I hubs in France, Brazil, South Africa, India, China, and Japan. It represents a significant, long-term investment in the U.S. and local market economy and workforce.
Representing a $160 million investment, the nearly 250,000-square-foot, state-of-the-art scientific research center is L’Oréal’s largest outside of France.
The R&I Center employs more than 600 highly skilled scientists, engineers, and researchers working across product innovation, development, and testing to develop relevant, high-quality, and safe beauty products.
David Greenberg, CEO of L’Oréal USA and President of the North America Zones, said,
“The grand opening of our research center in New Jersey represents a transformative new chapter in L’Oréal’s storied history in the United States. This investment will enable us to pioneer groundbreaking product innovations for American consumers that anticipate global market needs. And we’re not simply creating products; we’re building a prosperous future of economic growth, powered by American talent.”
Notable features of the new R&I Center include a 26,000-square-foot modular laboratory, a consumer center for product testing and co-creation (accommodating up to 400 consumers daily), and an on-site mini factory to scale final formulations before full-scale production.
The Center partners with leading academics, biotech companies, and startups in the U.S. to discover, invent, and scale up new ingredients, new product offerings, and breakthrough innovations that are more sustainable, inclusive, and personalized, tailored to varying consumer needs.
Barbara Lavernos, Deputy CEO of L’Oréal Groupe, in charge of Research, Innovation, and Technology, commented,
“The U.S. plays a defining role in shaping the future of beauty. With its diverse and demanding consumers and world-leading innovation ecosystem, it is the ideal environment to drive our vision forward. This Center embodies L’Oréal’s uniquely end-to-end innovation model, from upstream Advanced Research on new breakthrough ingredients to the downstream development of formulas ready for scale-up to deliver high-performance, safe, and responsible beauty solutions.”
The North America R&I Center will continue to play a pivotal role in sustaining and growing L’Oréal’s portfolio of iconic American brands such as Maybelline, CeraVe, Redken, and Kiehl’s, reinforcing the company’s long-standing presence in the U.S. market.
The new R&I Center’s design highlights sustainability features such as 10,000 solar panels, which meet 70% of the facility’s energy needs, an eco-retention pond for stormwater management, and employee-led gardening and composting initiatives that create a green workspace.
This marks a significant milestone in the company’s 70-year history in the United States and reaffirms its economic and workforce commitment to the market.
As part of L’Oréal’s global R&I ecosystem, the Center complements R&I hubs in France, Brazil, South Africa, India, China, and Japan. It represents a significant, long-term investment in the U.S. and local market economy and workforce.
Representing a $160 million investment, the nearly 250,000-square-foot, state-of-the-art scientific research center is L’Oréal’s largest outside of France.
The R&I Center employs more than 600 highly skilled scientists, engineers, and researchers working across product innovation, development, and testing to develop relevant, high-quality, and safe beauty products.
David Greenberg, CEO of L’Oréal USA and President of the North America Zones, said,
“The grand opening of our research center in New Jersey represents a transformative new chapter in L’Oréal’s storied history in the United States. This investment will enable us to pioneer groundbreaking product innovations for American consumers that anticipate global market needs. And we’re not simply creating products; we’re building a prosperous future of economic growth, powered by American talent.”
Notable features of the new R&I Center include a 26,000-square-foot modular laboratory, a consumer center for product testing and co-creation (accommodating up to 400 consumers daily), and an on-site mini factory to scale final formulations before full-scale production.
The Center partners with leading academics, biotech companies, and startups in the U.S. to discover, invent, and scale up new ingredients, new product offerings, and breakthrough innovations that are more sustainable, inclusive, and personalized, tailored to varying consumer needs.
Barbara Lavernos, Deputy CEO of L’Oréal Groupe, in charge of Research, Innovation, and Technology, commented,
“The U.S. plays a defining role in shaping the future of beauty. With its diverse and demanding consumers and world-leading innovation ecosystem, it is the ideal environment to drive our vision forward. This Center embodies L’Oréal’s uniquely end-to-end innovation model, from upstream Advanced Research on new breakthrough ingredients to the downstream development of formulas ready for scale-up to deliver high-performance, safe, and responsible beauty solutions.”
The North America R&I Center will continue to play a pivotal role in sustaining and growing L’Oréal’s portfolio of iconic American brands such as Maybelline, CeraVe, Redken, and Kiehl’s, reinforcing the company’s long-standing presence in the U.S. market.
The new R&I Center’s design highlights sustainability features such as 10,000 solar panels, which meet 70% of the facility’s energy needs, an eco-retention pond for stormwater management, and employee-led gardening and composting initiatives that create a green workspace.
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